This post is to encourage and to show all women are beautiful regardless of the shade of their complexion. Because of the media, beauty standards sit implausibly high, and this consequently results in plummeting levels of self-confidence in girls of all ages. After filling up the women audience with images of super-thin models, television networks then proceed to show hours and hours of commercials on weight-loss, dieting and fitness programs (Kilbourne, 1995). It definitely put a lot of these makeup brands in the hot seat! There is a wealth of businesses that depend upon the American desire for thinness to survive (Wolf, 1990). For example, the ideal woman in the United States is voluptuous, has a small waist, and a youthful face. Optimism in the beauty industry for women of colour were no longer being seen as invisible, the market industry was starting to realize women of colour were also a target audience too. But it’s your job to slowly kill them off one by one, starting with ones that most affect you and those you care about. We can reject political manipulation. But for those who are psychologically and genetically predisposed to anxiety when it comes about body image, media plays an unhelpful role. And we all buy them, don’t we!? It seems like we are a good way to make money. Last month the Dove advert which caused an international outcry and uproar which shows a black woman lifting up her top to show a white woman. Of course, beauty standards will never go away. She is tall and skinny, weighing at least 20% less than an average woman weighs. I once worked with an Asian lady that confessed that her mother had forced her to bleach as she was made to believe it would make her more beautiful and desirable, in terms of finding a suitor. Women see themselves trough men’s eyes. People need to love them for who they are not for who they make. We all want to be beautiful. What can we say about pressure on women as opposed to men when it comes to looks? By the mid-1960s, however, fashions shifted once again towards the idealization of slender body shapes over curvaceous ness. Men are pressured to be thin and well-toned too. Through advertising women are told clearly what women should be, and what particular product they could use/buy to help. Like Kilbourne (1995) said in Slim Hopes it is likely that these women we see are not real. I would also love for brands to start including black people in their makeup products initially and not wait for backlash for them to make sure it’s included in their next release. But Berger (2005) notes that this is not an equal and opposite phenomenon. Ultimately able to project both her hatred and her insecurities elsewhere, Maureen is able to bloom despite adversity. The curvaceous ideal continued through the 1940s and 1950s (Mazur, 1986). Media pressures women to strive for the very thin look. To also know that their billboard was advertised in my country of origin (Ghana) saddened me deeply. I would describe my complexion as rich and ebony. And we have to ask ourselves where men in that strong reaction against women are. His quote means to say that a person should not judge another person by their looks but rather by their actions because it is action and personality that defines a person not their visage. A step back especially in Africa where dark skin looks ravishing in the sun. How many times have we as we read some magazine or watch TV advertisement and thought “I have to have that”?

Company Registration No: 4964706. Don’t get me wrong, who doesn’t want nice long hair but the often indoctrination of having ‘straighter hair’ equalled beauty. To some beauty is solely dependent on how a person looks on the outside. Save your essays here so you can locate them quickly. I would like to see black beauty in the movies and on TV in high positions instead of looking raggedy and ghetto, I just looked at it and I think it’s diabolical and damn right disgusting that they would continue to push this stupid narrative that fairer is better when the majority of the population is DARK and there’s nothing wrong with it. Media is our most important information source.

The definition of beauty has evolved greatly over the years and it differs from culture to culture. Mr Enniful is determined to show a true reflection of the beauty industry in the UK. It is wrong to use our looks as our voices. Although it was indirect, the message was clear, the photo-shopper wanted the women to be skinny, with long, toned legs, big breasts, a flat stomach and a big butt, also known as ‘‘the perfect woman’’. There is still quite a way to go. [3] That includes bar cleansers, body washes, face care, anti-perspirants/ deodorants and hair care. Learn by example and become a better writer with Kibin’s suite of essay help services. Standards of Beauty Essay.

Showcasing a depiction of the different beauty standards in the UK.

Being Ghanaian and also being around ALOT of other cultures I’ve seen women try to change their complexion to become lighter. This leads to loss of perspective and ultimately, innocence. Also for women young and old to know that that your skin is rich and beautiful. VAT Registration No: 842417633. The Beauty Standard "Does this make me look fat?” Everyone at one time or another has experienced this iconic question in some way. Media activist Jean Kilbourne concludes that, “Women are sold to the diet industry by the magazines we read and the television programs we watch, almost all of which make us feel anxious about our weight” (Kilbourne, 1995).



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