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Subscribe to Retail Dive to get the must-read news & insights in your inbox. Satisfaction guaranteed or your money back. Another new feature is the addition of 18 months of prescription history within the Kroger pharmacy section of the app. Only $4 for one full year. Improving convenience is one of Kroger’s key strategies for growing its business. All the stores you find above were put into the system by other shoppers just like you. Order Support. so can you walk those aisles faster with an aisle-by-aisle shopping list in your hand or on your smart phone. Aisle location The new version of the Kroger mobile app adds popular items at a user’s preferred store to the predictive text search in the shopping list feature. The free newsletter covering the top industry headlines, ARCHIVES: This is legacy content from before Industry Dive acquired Mobile Commerce Daily in early 2017. Your use of this site online is private. “Customers will find aisle location for their ‘Favorites’ when they’re building their shopping list. Sync your grocery lists across all devices. We keep your email confidential. Chantal Tode is senior editor on Mobile Commerce Daily, New York. and log on. If you don't find it, no problem. As a result, the company has reported 12 straight years of increased market share. Insights from 84.51°, Kroger’s newly-acquired consumer research subsidiary that analyzes data behind its loyalty card program, powers the app. Then you can either print your list or you can read your list with a mobile device while at the store. Fuller experiences Topics covered: retail tech, e-commerce, in-store operations, marketing, and more. I'm going to wal-mart for them if that helps.
“We want customers to see it as an invaluable tool – something you can’t leave behind in the car when shopping,” said Chris Ainsworth, Kroger’s digital product manager for mobile apps. (You have the option to renew after one year.) All upgrades are prompted by customer requests and feedback. Kroger added a search bar after customers told the retailer they didn’t want to sift through store categories. Kroger’s latest version of its mobile app not only remembers your grocery list, but tells you the aisle location for each item at your preferred store. Kroger’s latest version of its mobile app not only remembers your grocery list, but tells you the aisle location for each item at your preferred store.
“We continue to see strong mobile and online engagement from our customers.”, Final Take Finally, the upgraded app prominently features a new search bar worthy of Google. As a Caffeine addict and a Kroger 'valued customer' this display at the start of the aisle acts as a signal to keep moving further down and away. Home | All the features help create a smarter shopping list that saves the customer time in preparing for a trip as well as navigating the store. Customers can flip through the pages and click on desired sale items. In addition, shoppers can now sort their shopping list by aisle location in their preferred store. Ahold Delhaize reports strong Q3 results; announces initiatives to solidify position as industry- leading local omnichannel retailer in 2021 and beyond, Election, COVID-19 anxiety spark new run on grocery stores, Grocery stores want to make it less of a nightmare to order online this winter, COVID-19 Has Exposed the Gross Exploitation of Meatpacking Workers, About 20% of grocery store workers had Covid-19, and most didn’t have symptoms, study found.